Modern Day Catholic Evangelization Efforts Make Good Use of Radio

“Our primary audience is educated Catholics stuck in traffic,” said Father Francis Hoffman, senior director of mission, programming and development for Relevant Radio. Relevant Radio owns and operates 12 stations and 21 affiliates nationally. “92% of adults listen to the radio every day. It’s much more powerful than television in shaping attitudes and is uniquely adapted to the task of evangelization.”

“The survey reinforces what I know to be true in my own life,” said David Rydberg, program director of Relevant Radio-affiliate KYES 1180 AM in St. Cloud, Minn. “My faith is nourished and fortified by listening to Catholic radio. It’s encouraging that others are also being fed by this kind of programming.

“As Catholics, we all have a role to play in evangelization,” said Rydberg. “By supporting local Catholic radio, you’re engaging in evangelization and making evangelization possible.”

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